Best Practices for Brand Building during COVID-19

Here’s what one company in China did at a time when cosmetics brands were severely hit. “Lin Qingxuan” was forced to close 40% of its stores during the crisis, including all its Wuhan outlets. 

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7 Martech Trends Of 2020

Top marketing tech trends you should be observing to keep up with the needs and demands of tomorrow’s customers

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7 Shifts In Digital Marketing You Should Keep An Eye On

Digital marketing is an industry that is continuously being disrupted by new tech. From deeper AI involvement in ad serving, to AI-driven influencer marketing; 2020 has a lot of change in store for the tech savvy marketer.

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Why Your Company Needs a CRM to Grow Better

Did you know a customer relationship management system (CRM) is the fastest-growing software on the market today? And, by 2025, revenues in the industry are expected to reach more than $80 billion?

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Need More Website Visitors? Get Back to Basics

Whether you’re new to the block or a veteran marketer, you conceptually know that the first step in any successful inbound strategy is to attract strangers to visit your site. But actually putting it into practice can be hard. You're worried about lots of other things like getting bottom-line results or keeping up with the latest marketing trends, so it's easy to forget about that initial step. 

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CRM vs. CMS: How to Use Both for Your Online Business

While building a website for your online business, you quickly learn that it involves much more than a flashy front page.

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